Category Archives: Ask Dalya

Ask Dalya: Q & A about grantwriting

Dalya_Massachi_grey_suitYou’ve got questions? I’ve got answers! Here are just a few:

Q: If you’re applying to a foundation that supports operating costs as well as programs, should you build a relationship first by going for a program-related grant, and then follow up the next year with an operating cost grant, or can you go right for the operating costs? Which is more likely to get funded, in your opinion?

A: Most funders will want to start out with a program grant to test you out. But I would recommend contacting them, explaining that you are interested in both, and getting their suggestion. Each funder is very different, as I am sure you know.

Q: If a foundation has a grant range of $5K-$25K and an average grant size of $15K, what’s the best number to pick for your first grant request to them?

A: This is another great question to ask when you speak with the funder. Generally, a first grant is going to be on the lower end. With no other info, I would probably ask for $15K. A first grant will probably be less than the funder’s average grant size, but it is always good to ask for a bit more than you expect. Just make sure you ask for only a fraction of the total project budget.

Q: If you are pursuing other funding for a project but have not been approved for it yet, do you include that in a new proposal?

A: In the Request for Proposal or Grant Guidelines, you will often be asked about other pending funding and/or your financial sustainability strategy. These are great opportunities to talk about other grants you are pursuing.

Good news! These questions are exactly the kind we answer in the Grantwriter’s FastTrack Coaching Program. You will also get to practice a grantmaker-grantseeker conversation where you can ask these questions (and many more I suggest) during a role play, in preparation for the real thing.

“Ask Dalya”: Improving Website Content

web writingNot long ago, I partnered with GiftWorks to present a free webinar entitled Web Writing that Gets Noticed.” In it, we covered:

  • 3 Keys to maximize your website content
  • Today’s web users: what we know
  • Best practices: usability & accessibility

Participants asked a lot of great questions. Check out the answers below!

Q: How does web writing compare to other writing, such as an annual report?

A: Web writing is generally more concise than other types of writing, is easier to skim, and takes advantage of the web’s linking, audio, video and interactive capabilities. It also focuses more on keywords and tends to have a conversational tone (as opposed to a formal one). You can learn more about the differences by watching the free webinar.

Q: At what grade level (for reading ease) should we be writing? Continue reading

“Ask Dalya”: Grantwriters as Strategic Leaders (Part 2)

orchestraToday we pick up where I left off in Part 1.)

I recently presented a webinar entitled “Grantwriter as Strategic Leader: Your Crucial Role.” It covered a topic not often discussed in the nonprofit world: how can grantwriters assume a leadership role in their organizations? Grantwriters are actually perfectly positioned to be inspiring, confident, and competent leaders who can help their organizations plan strategically for their grantseeking futures.

I got so many great questions, I thought I would share some of them here. Following is Part 2 of this article (Part 1 appeared yesterday).

Q: What do you recommend for handling team members who do not want to participate in grants?

A: Everyone in the nonprofit sector should know that at some point, they are likely to be part of fundraising (it’s the nature of the beast). Most nonprofits are not set up like businesses with income-generating arms.

See if you can demonstrate how much better the grant proposal will be with the input of that non-cooperative team member. After all, no one else has  their expertise! Then try to make it as easy as you can for them to participate. For example, if time is the problem, consider drafting the piece with blank lines for them to fill out with the information that only they know (i.e., “_____________________”). It’s much easeier for them to fill in the blanks than to start from scratch.

Q: At my organization, the director doesn’t see the value in having a full-time grant writer. Thus, program staff does grantwriting. Do you have any advice for folks who are in that dual role?

A: Grantwriters are often not enmeshed in the day-to-day of our organizations’ programs, so we can adopt an outsider’s perspective. But even if you ARE involved in both program and grantwriting, imagine yourself switching hats so you can see things from both separate viewpoints.

Q: As a new grantwriter with a small network, what are some ways in which I can find/network with new potential funders on behalf of my organization?

A: You definitely want to start out with doing as much research as you can to find potential matches in the funding world: the Foundation Center’s database is a great first step. There are also many more resources online for ferreting out those leads. Once you have identified some good matches, go ahead and approach them in their preferred ways (email, phone. etc.).

I also suggest attending as many nonprofit fundraising events as possible. If you meet any funders there, try to learn about their interest areas, values, and funding strategies. Keep your “pitching” to a minimum and try to understand where they are coming from. But be prepared with a few brief talking points to interest them in learning more about your organization.

And once you have some funders on your side, ask them for referrals to other contacts in the funding world. Know that networikiing is a long-term strategy that will pay off over time.

Q: Do you know of any online tools to increase a new grantwriter’s skills without learning by fire?

A: As a matter of fact, I do! I would recommend checking out the 6-week Grantwriter’s FastTrack Coaching Program, which is specially designed for new, emerging, or returning grantwriters. We go into depth on all of the above-mentioned issues – and much more. Learn more HERE.

 

 

“Ask Dalya”: Grantwriters as Strategic Leaders (Part I)

orchestraI recently presented a webinar entitled “Grantwriter as Strategic Leader: Your Crucial Role.” It covered a topic not often discussed in the nonprofit world: how can grantwriters assume a leadership role in their organizations? Grantwriters are actually perfectly positioned to be inspiring, confident, and competent leaders who can help their organizations plan strategically for their grantseeking futures.

I got so many great questions, I thought I would share some of them here. Following is Part 1 of this article (Part 2 appears tomorrow).

Q: How do you communicate to your Executive Director and board that it’s not just about the quantity (number) of grant proposals you send out. But the quality too?

 A: This is actually common, especially among folks with limited experience in grantseeking. You can compare grant proposals to resumes. It’s not a good strategy to send them out in scattershot fashion, in the blind hope that something will stick. It’s a better use of your time to really do your homework, and then plan out and customize each one. Competition for funds is stiff, and the better targeted your proposal the more likely it will get a second look.

Q: How do you lead a grantseeking team that has constantly shifting program/vision priorities?

A: This says something about your organization. Without a clear programmatic strategy, your fundraising efforts will suffer. It’s o.k. to want to get a full picture of a situation, especially for new or transitioning organizations. But at some point you will have to clearly tell your colleagues that program plans need to stabilize so that fundraising can happen. In fact, grantseeking usually takes several months (or even a year) before the funds come through. So you will need a solid strategic plan or Logic Model  to work from.

Q: To what extent should the grantwriter be responsible for evaluations and client feedback, vs. the program manager who designs/implements the program?

A: While the grantwriter should not be designing the programs, he/she is serving as the eyes and ears of a funder snooping around.  A grantwriter knows that evaluation is always going to be important to funders. That means that whoever is designing/implementing the program needs to find a way to measure results – in the short term and long term. A grantwriter can offer suggestions on how to go about that, but s/he is not in a position to make the final plans for evaluation (let alone carry it out). A grantwriter should also be asking how the evaluation results will be used to improve the program over time.

Client feedback and stories are also important to funders. They will want to know exactly how people have benefited from the program…and what difference that has made in their lives. Stories collected from throughout the organization should then make their way back to the grantwriter, as proposals should include some of that information.

[Stay tuned for Part 2]

(By the way, you can find answers to many more grant-related questions right HERE.)

“Ask Dalya”: Grant Proposal Results vs. Solutions

personally speakingQ: I like the acronym you teach for planning a grant proposal’s priority information: FIRST (Facts & Figures, Importance, Results, Solution, and Track Record). I often get confused between the “results” of my work and the “solution” I’m advocating. Can you clarify?

A: Yes, “solutions” lead directly to “results.”

“Results” are things you envision as the ultimate outcomes of your work. This is one of the most important pieces to most funders. It’s the answer you would give if they were to hear about your program and then ask, “So what?” What difference do you plan to make at the end of the day? What changes or community benefits will we see?

For example, your organization may seek to reduce pollution in your local waterway. One way you do this is by educating and mobilizing young people as volunteers for a clean-up day. This work can immediately result in an educated group and a cleaned up area. The long-term result might be that this work leads to continued involvement of the volunteers, who share the information with their peers and contribute to a less-polluted waterway for years to come.

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