Category Archives: Editing

Benjamin Franklin: Learn His Secret to Great Writing

Yesterday we celebrated Martin Luther King, Jr.’s birthday. Today was have the birthday of another great American in mind: Benjamin Franklin! He serves as one of my writing heroes/sheroes, and gave us a lot of great writing quotes. I especially like this one:

“Either write something worth reading or do something worth writing.”

One of the best-known writers of Early America, Franklin was not always so eloquent. It took years of practice and feedback. In his youth, he would often find excellent published writings, jot down an outline of their points, and then try to imitate (or even improve upon) them with repeated practice. Since he had no real-life people to run his work past, he would simply compare his versions with the published originals. In his autobiography, Franklin wrote this about the experience:

“… By comparing my work afterwards with the original, I discovered many faults and amended them; but I sometimes had the pleasure of fancying that, in certain particulars of small import, I had been lucky enough to improve the method or the language, and this encouraged me to think I might possibly in time come to be a tolerable English writer, of which I was extremely ambitious…”

I take inspiration from Franklin’s work! I’m always on the lookout for great turns of phrase to tweak in my own writing, and recommend continued writing practice coupled with honest and supportive feedback.

You probably have many opportunities on the job to practice your writing. But do you get the feedback you need to constantly improve? While Franklin didn’t have a writing circle, you can join one for free! It uses online technology and weekly conference calls, starting next month. I call it Writing Wednesdays. Just go HERE to learn more about this excellent opportunity.

 

 

Brief video interview : Book in a Nutshell

This January, you may be thinking about getting your writing skills in shape for the new year. Great idea!

You can start by watching this brief interview with me at the 2011 Grant Professionals Association conference. I spoke with Rod Helm of Grant Writing USA. In our discussion, I shared some of the core information from Writing to Make a Difference. Take just 16 minutes and you’ll learn:

1. The most common writing challenges in the nonprofit sector

2. The ABC’s of Copywriting and why they are important

3. The top 3 take-aways you’ll get from my book.

…and much more. You can watch Part I right HERE and it continues to Part II HERE.

How Nonprofit Workers Can Sharpen Their Writing Skills

The Chronicle of Philanthropy is not just a printed publication any more! They have a robust website and also host some very interesting web chats.

On November 1st, they held one called: “How Nonprofit Workers Can Sharpen Their Writing Skills.” They had two guests:

Joseph Barbato, co-author of one of the books I highly recommend, Writing for a Good Cause: The Complete Guide to Crafting Proposals and Other Persuasive Pieces for Nonprofits (you can see my other recommended reading right here).

Kerri Karvetski, a marketer, copywriter, consultant, and social-media trainer who works with nonprofits.

I was glad to find the transcript of this online chat, as it includes a lot of writing tips I can get behind. Examples include: encouraging “editing buddies,” writing with different audiences in mind, and how to improve as a writer.

Check it out at: http://philanthropy.com/article/Sharpen-Your-Writing-Skills/129520

New video: “Writing to Make a Difference” lunch-hour presentation

I’ve been on the road a lot lately, speaking to audiences about Writing to Make a Difference, grantwriting, copywriting for nonprofits, etc. Take a peek at this video of my presentation at the Dayton Metro Library for free: http://www.daytonmetrolibrary.org/non-profits-a-grants.  It fits nicely into a lunch hour and will leave you with a few things to think about…and implement in your work today!

Here’s what the Dayton librarian, Genevieve Richardson, said on 10/27:

Some people have said nonprofits put out a lot of lousy writing. They say we talk too much about ourselves and forget the reader. They say we can’t get to the bottom line. Too many forgettable clichés, generalizations, jargon…

There is a better way! Dalya Massachi’s book Writing to Make a Difference is the most thorough, practical, compellingly readable, downright inspiring guide to nonprofit writing that I have ever seen. If you write or if you edit writing by others—this book will help you do a better job.

Dalya generously shares the highlights of her book in this one-hour recording of a presentation delivered last month at Dayton Metro Library.

I would really like to hear your comments!