Webinar recording now available: “Writing for the Web: Today’s Best Practices”
This week, I offered a free webinar through Network For Good, an online fundraising platform used by untold numbers of nonprofits around the country. I was pleased to speak to over 750 people! I know that not everyone who wanted to participate was able to make it, so I’m posting the recording here: http://bit.ly/ws5LkY
During the webinar, we explored many topics related to how you can move forward in developing your web content. I also offered an exclusive discount on “Writing to Make a Difference” (good through Friday, 2/24) on a special webpage, where you can also find lots of great online resources.
Interested in independently publishing your writing?
Did you know that Writing to Make a Difference was officially published by my small business, Writing for Community Success? It was a labor of love that took me several years to accomplish. In that process I learned a LOT, as I took the book all the way from the idea stage to the published book.
You can learn a bit about my journey as a writer and publisher in a new interview with me on the Writer’s Fun Zone blog HERE. I highly recommend independent publishing as a great way to share your words with the world! This spring I will release an e-book on the topic, so stay tuned!
New Article Series: Putting on the Polish (Part I is now online!)
I just published the first installment of my 3-part series on how to polish up your work to make it stand out and shine. It appears on OpportunityKnocks.org, the leading website for nonprofit jobseekers. Whether you’re seeking a new nonprofit job, recently got hired, or just want to improve your job performance, you will want to ensure that your documents are clean and professional.
This first installment is about how to cultivate conciseness. The idea here is to make sure your reader can quickly find the most relevant information. Most people will “take a pass” rather than spend much time or energy trying to sort things out. And that’s the last thing you want!
One of my favorite phrases about writing is rather Orwellian: Less is more. But it is not doublespeak. It’s true! Concise statements are powerful. Accessible words and phrases get read. Your challenge is to keep your piece as brief as possible, without compromising meaning. See how tight you can write.
Believe me, I know how wordiness can infect your writing! Almost every client I have had fights this condition. In fact, I still often find myself wallowing in a circuitous, excessive, unnecessary, irrelevant, extraneous multitude of quicksand-like mountains of verbiage (like this). Word proliferation is an occupational hazard for all writers. But if you find ways to moderate that situation, your readers will reward you.
Read the rest of the article right HERE.
Benjamin Franklin: Learn His Secret to Great Writing
Yesterday we celebrated Martin Luther King, Jr.’s birthday. Today was have the birthday of another great American in mind: Benjamin Franklin! He serves as one of my writing heroes/sheroes, and gave us a lot of great writing quotes. I especially like this one:
“Either write something worth reading or do something worth writing.”
One of the best-known writers of Early America, Franklin was not always so eloquent. It took years of practice and feedback. In his youth, he would often find excellent published writings, jot down an outline of their points, and then try to imitate (or even improve upon) them with repeated practice. Since he had no real-life people to run his work past, he would simply compare his versions with the published originals. In his autobiography, Franklin wrote this about the experience:
“… By comparing my work afterwards with the original, I discovered many faults and amended them; but I sometimes had the pleasure of fancying that, in certain particulars of small import, I had been lucky enough to improve the method or the language, and this encouraged me to think I might possibly in time come to be a tolerable English writer, of which I was extremely ambitious…”
I take inspiration from Franklin’s work! I’m always on the lookout for great turns of phrase to tweak in my own writing, and recommend continued writing practice coupled with honest and supportive feedback.
You probably have many opportunities on the job to practice your writing. But do you get the feedback you need to constantly improve? While Franklin didn’t have a writing circle, you can join one for free! It uses online technology and weekly conference calls, starting next month. I call it Writing Wednesdays. Just go HERE to learn more about this excellent opportunity.